As a direct result of the campaign efforts, within one month, more than 75,000 people visited the campaign site, EveryoneOn.org. An additional 550 people used a provided 1-800 number and text for information options to learn more about digital training skills in their local area. Additionally, more than 110,000 people visited Connect2Compete.org for more information about programs offering low-cost Internet, and affordable computers in their local area.
Overall, 100% of media coverage included one or more campaign messages regarding the importance of digital literacy. The campaign efforts generated mass visibility of the program with high profile national placements including the New York Times, the Associated Press, USA Today, NBC News, ABC News and Yahoo! News, and key education trade placements, such as, Education Week, eSchool News, Tech & Learning and the Mindshift KQED (NPR) blog.