Branding - BRG Communications

19 Apr 3 Tips to Make Your Call-to-Action User-Friendly

Posted at 09:11h in Blogs, Cause Marketing, Insights, Public Relations, Strategic Planning and Research

Donate now, share, volunteer, vote, sign here, snap a photo, pour a bucket of ice on your head, wear pink. As consumers, we have hundreds of cause campaigns telling us to do something at any given time. But have you noticed which campaign calls-to-action actually...

27 Aug WEBINAR: Is It Time to Rebrand?

Posted at 10:51h in Blogs, Branding, Insights

Whether it is due to a merger, new leadership, changing audience demographics or to just keep pace with the competition, at some point all organizations come to the question “Is it time rebrand”? During this webinar, BRG Communications Founder and President, Jane Barwis and Joanna Pineda,...

22 Mar 3 Ways Better Brand Messaging Can Impact Your Bottom Line

Posted at 12:07h in Blogs, Featured, Insights, Public Relations, Strategic Planning and Research

Brand messaging is an important factor that is often overlooked when considering the elements that collectively work together to impact a company’s overall success. Especially in times when internal and external stresses may create a tendency to move this factor to the bottom of the list,...

14 Jun Make Your Cause Campaign Noteworthy

Posted at 14:58h in Blogs, Branding and Design, Cause Marketing, Featured, Infographics, Insights

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_single_image image="13572" img_size="large" alignment="center" onclick="img_link_large" img_link_target="_blank" qode_css_animation=""][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space][button target="_blank" hover_type="default" url="http://bit.ly/2he25VV" text="Contact us" link="/connect/"][/vc_column][/vc_row]...

05 Apr 5 Tips for Refreshing a Brand’s Visual Identity

Posted at 16:55h in Blogs, Branding and Design, Featured, Insights

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Does your brand need a refresh? Updating a brand’s identity can be a massive undertaking, however, it is oftentimes necessary to stay competitive. We’ve outlined five tips to consider as you prepare to refresh your brand’s visual identity.[vc_column_text]1....

15 Aug Using Instagram Stories to Tell Your Brand’s Story

Posted at 14:09h in Blogs, Insights, Social Media

Instagram Stories started rolling out to accounts and if you have seen it and are thinking, “This is Snapchat,” you are not the only one. Even Instagram CEO, Kevin Systrom, thought so. In an interview with Systrom on TechCrunch, when asked about Snapchat pioneering the...

30 Apr Is Your Brand Consistent Enough To Handle A Twitter Hack?

Posted at 20:07h in Public Relations, Social Media

Last week, the AP Twitter account was hacked due to a sophisticated phishing scheme. Within seconds, the Dow Jones crashed for a brief moment. The account was suspended quickly. The AP is nothing if not consistent. After all, they created the AP Stylebook, and they follow...

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