Evaluate Your Communications Landscape in Less than Six Weeks
Crowded markets. Complex science. High stakes. To stand out in today’s medical device and MedTech environment, you need more than compelling messaging. Success requires a communications strategy grounded in insight, evidence, and opportunity.
BRG’s Communications Diagnostic delivers a fast, focused evaluation of your communications landscape. In six weeks or less, we assess your narrative, channels, audiences, and competitive environment to identify what’s working, what’s missing, and where your story can break through.
With decades of medical device and MedTech communications expertise, BRG identifies the voices shaping your category and pinpoints where credibility is built – and lost. The result is a clear, prioritized path to stronger awareness, relevance, and trust.
Whether you’re preparing for a product launch, deepening clinician and patient engagement, or strengthening corporate reputation and investor confidence, BRG’s Communications Diagnostic delivers a data-informed blueprint that aligns with business objectives and bottom-line impact.
Clarity for Decisions Ahead
Whether you’re pre-launch, scaling commercialization, or refining long-term brand positioning, BRG’s Communications Diagnostic gives leadership teams a clear view of how their story is landing — and where focus, refinement, or restraint will matter most.
Our Six-Week Program Will Help You Identify:
Gaps and opportunities in your current communications strategy
Media, influencers, and stakeholder audiences that matter most in your category
How your evidence, science, and outcomes are showing up externally
How your brand and narrative compare to key competitors
Ready to unlock your brand’s communications advantage and transform your presence in the market? Fill out the form to start the conversation.
Building a Brand Reputation Program to Support Product & Partner Milestones
Tasso, an innovative health technology company, is transforming traditional blood collection using a new patient-centric approach that is simple, convenient and virtually painless. Tasso challenged BRG to increase brand awareness and support the company’s continued growth including partnership visibility and FDA milestones. BRG built the ongoing custom program based on insights gained through our trusted Communications Diagnostic approach.
Results:
Built a messaging strategy that highlights Tasso’s unique offerings and support for healthcare diagnostics companies while staying compliant with FDA regulatory guidelines
Increased brand awareness and credibility through strategic partnership announcements
Elevated executive thought leadership through a multi-faceted initiative with media opportunities, award entries, and speaker’s bureau development
Defining a Game-Changing Hypertension Innovation for Millions of Patients
When Medtronic, a global leader in medical technology, prepared to advance its hypertension technology through critical clinical, regulatory and reimbursement milestones, the company faced a crowded, highly scrutinized category dominated by aggressive competitive claims and patient skepticism.
To ground decisions in data, BRG conducted a comprehensive Communications Diagnostic during key moments – mapping competitive narrative landscape, auditing media and stakeholder perceptions, pressure-testing core messaging and identifying “right to win” areas beyond clinical endpoints.
Results:
