Medical Meeting Insights

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We’re Here to Set You Up For Success at Your Next Medical Meeting

Scientific sessions are a unique opportunity to build media relationships for your organization and experts. A strong media program can boost your brand and promote public understanding of scientific advances within your field. For more than 15 years, BRG has successfully managed press programs for medical meetings and scientific sessions. Explore our best practices on how to invite and engage with media, as well ways to maximize visibility for your brand.

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Start off on the right foot…

Before the Meeting:

Invite media early: Start Outreach at least 3-6 months in advance

Consider virtual engagement options: A hybrid approach may increase media coverage. Embargoed access to data will help increase coverage from nonattending outlets.

Develop a relevant press program: Weigh in early on selected science to offer a mix of newsworthy topics that align with your organization’s priorities.

Identify and engage your spokespeople: Even if your experts have been media trained, plan a prep meeting to review messaging and establish an interview coordination process

Gain access to our exclusive survey findings

Interested in Learning More?