Media Relations - BRG Communications

30 Mar This Is Walmart’s Plan to Do More Business With Women Entrepreneurs

Posted at 16:06h in Blogs, BRG Work, Featured, Insights, Media Relations, News Articles, Public Relations

This article was originally published in Fortune. To view the original post, click here. By: Madeline Farber[vc_column_text] Female entrepreneurs across the globe could have the opportunity to work with Walmart and eight other Fortune 500 companies, thanks to a new initiative. [/vc_column_text][vc_column_text] The mega-retailer—along with Campbell Soup, Coca-Cola, ExxonMobil,...

20 Mar Op-Ed: Why Breakfast Is More Than Just a Full Stomach

Posted at 16:52h in Blogs, BRG Work, Insights, Media Relations, Public Relations

This article was originally published in NBC's Parent Toolkit. To view the original post, click here. March 20, 2017 Scott DiMauro, Ohio Education Association Vice President, Partners for Breakfast in the Classroom [vc_column_text]March is National Nutrition Month, the perfect time to shine the refrigerator light on providing our...

22 Aug Activating the Modern Consumer

Posted at 12:24h in Blogs, Insights, Media Relations, Public Relations, Strategic Planning and Research

What if consumers cared about experiences over things, prioritized their health, solicited their digital neighbor for reviews and applied conscience-forward thinking to their purchasing behaviors? Well, that consumer is alive and, on its way, to being the majority for brands to target.[vc_single_image image="15383" img_size="large" qode_css_animation=""][vc_column_text]Today’s...

27 Jan SCORE competition open to small businesses

Posted at 19:34h in Blogs, BRG Work, Insights, Media Relations, Public Relations

This article was originally published in the Denver Post. To view the original post, click here. [vc_column_text]Small-business owners have about three weeks to enter SCORE’s fourth annual American Small Business Championship. Two businesses in each state and the District of Columbia will receive a $1,000 Sam’s...

09 Aug Media Interview Safe Zone: Avoid the Interview or Properly Prepare?

Posted at 12:41h in Blogs, Health, Insights, Media Relations, Public Relations

There are strategic moments for a healthcare organization’s spokesperson to be visible in the media, and most assuredly moments to stay quiet no matter the interview topic. However, many organization leaders enact an ongoing policy to shy away from media interviews altogether in fear of getting...

08 Nov Get More ROI for Your CSR Efforts

Posted at 17:22h in Blogs, Consumer Awareness Campaigns, Featured, Insights, Media Relations, Public Relations, Strategic Planning and Research

A recent report shows that, corporate responsibility has the potential to increase market value up to 4-6 percent, increase revenue by up to 20 percent and reduce the company’s staff turnover rate by up to 50 percent1. Most corporations are aware of the positive impacts of...

06 Sep BRG Named Finalist for PR News Agency Elite Awards in Reputation Management

Posted at 16:13h in Blogs, BRG Work, Consumer Awareness Campaigns, Insights, Media Relations, Public Relations, Social Media, Strategic Planning and Research

PR News announced the PR Agency Elite Award finalists and we were named in the Reputation Management category for, Walmart’s “Holiday Sing to Salute Military Families” campaign. Each year, PR News recognizes agencies that are setting benchmarks of excellence in client PR efforts, and we...

17 Aug Achieving an Authentic Patient Dialogue

Posted at 17:20h in Consumer Awareness Campaigns, Digital and Interactive Media, Featured, Health, Insights, Media Relations, Public Relations, Strategic Planning and Research, Wellness

Placing the Patient at the Epicenter of Communications We attended the ExL 12th Annual Public Relations & Communications Summit, which brought together healthcare communicators from across the country. The agenda focused on the need for communications experts to address consumer expectations and engage in a responsible...

31 Aug 5 Key Places To Consider Reaching Your Target Audience: Patients

Posted at 13:05h in Blogs, Insights, Media Relations, Public Relations

To bring an audience to action, one of the steps along the way is to pinpoint where your target audience is conversing. No matter how great your message, or important your cause, action can’t happen if you’re educating an empty room. If your target audience...

21 Nov Savant and BRG Team up to Provide Financial Preparedness Advice for Families of Patients with Alzheimer’s

Posted at 18:00h in BRG Work, Insights, Media Relations

We are fortunate to have a client roster of companies that work in various ways to create better living for consumers. One such example is Savant Capital Management, a nationally recognized top 10 fee-only wealth management firm with a hub in the Washington, D.C. marketplace....