Insights

  Relationships with influencers have quickly become an essential part of a 360 communications program. A person’s healthcare journey often begins online, so developing relationships with trusted influencers who are already reaching your priority audiences could extend your message, increase campaign engagement, and drive brand awareness...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_column_text]Across the U.S., 53% of people have said that they are completely or mostly isolated, having no contact with people outside of their household and avoiding public places. An increase in isolation puts people who depend on community...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]In 2018, more than 1 million new people joined social media every day, with at least 50 social media channels ready to engage these new users. While it may seem like these numbers signal endless opportunities for a company...

Whether it is due to a merger, new leadership, changing audience demographics or to just keep pace with the competition, at some point all organizations come to the question “Is it time rebrand”?  During this webinar, BRG Communications Founder and President, Jane Barwis and Joanna Pineda,...

What if consumers cared about experiences over things, prioritized their health, solicited their digital neighbor for reviews and applied conscience-forward thinking to their purchasing behaviors? Well, that consumer is alive and, on its way, to being the majority for brands to target.[vc_single_image image="15383" img_size="large" qode_css_animation=""][vc_column_text]Today’s...

The PRSA Silver Anvils named the American Cleaning Institute’s (ACI) Packets Up! campaign a finalist in the Reputation/Brand Management Associations/Government/ Nonprofit Organizations Category. The PRSA Silver Anvil Awards recognize and honor the very best public relations programs planned and executed each year. Of the hundreds...