Author: ironcore

25 Feb Tune into Podcasts to Amplify Your Brand

Posted at 10:41h in Blogs, Insights, Media Relations, Public Relations, Strategic Planning and Research, Trends

A primer on the flu for medical students. A deep dive into Bitcoin. Interviews with top entrepreneurs on starting a small business. What do these things have in common? They’re just a few examples of the great expanse of podcast themes and platforms – proving...

18 Feb Prove Value in Your Campaigns: Start with a Measurement Strategy

Posted at 11:57h in Blogs, Cause Marketing, Consumer Awareness Campaigns, Insights, Media Relations, Public Relations, Strategic Planning and Research

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Make some noise, move the needle, elevate the issue, drive engagement or change behavior. These phrases could all be outcomes to show a campaign’s effectiveness, but without a proper plan to measure these outcomes, they’re just “PR speak” with...

23 Jul 5 Ways to Bolster Media Visibility at Your Medical Meeting

Posted at 09:38h in Blogs, Insights, Media Relations

Medical meetings and annual conferences are a dedicated time for journalists to learn about treatments and procedures, cutting-edge technologies, the newest clinical studies and talk with leading subject-matter experts. It’s the perfect opportunity to leverage the vast amount of data announced to increase visibility and...

30 Apr BRG Communications and American Cleaning Institute Named PRSA Silver Anvil Finalist

Posted at 09:18h in Blogs, Insights, Media Relations, Public Relations, Strategic Planning and Research

The PRSA Silver Anvils named the American Cleaning Institute’s (ACI) Packets Up! campaign a finalist in the Reputation/Brand Management Associations/Government/ Nonprofit Organizations Category. The PRSA Silver Anvil Awards recognize and honor the very best public relations programs planned and executed each year. Of the hundreds...

02 Jun BRG Communications Takes Home Silver Anvil for Best Boutique Agency

Posted at 16:01h in Company News

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_row_inner row_type="row" type="full_width" text_align="left" css_animation=""][vc_column_inner][vc_column_text] ALEXANDRIA, Va., June 2, 2022 – BRG Communications (BRG) was recently recognized by the Public Relations Society of America (PRSA) with a Silver Anvil for Best Boutique Agency. Earlier this spring, BRG was shortlisted as...

22 Mar 3 Ways Better Brand Messaging Can Impact Your Bottom Line

Posted at 12:07h in Blogs, Featured, Insights, Public Relations, Strategic Planning and Research

Brand messaging is an important factor that is often overlooked when considering the elements that collectively work together to impact a company’s overall success. Especially in times when internal and external stresses may create a tendency to move this factor to the bottom of the list,...

21 Mar 4 Ways CSR Communicators Can Demonstrate Proof of Positive Social Impact & Avoid Skepticism from the Responsible Consumer

Posted at 23:00h in Blogs, Insights

Recent research shows that nearly two-thirds of Millennials and Generation Zers expressed a preference for brands that have a point of view and stand for something. However, additional research tells us that more than half of global consumers are skeptical of brands’ corporate responsibility claims.[vc_column_text]So,...

25 Mar BRG Communications Receives Great Place to Work® Certification

Posted at 01:13h in Company News

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_row_inner row_type="row" type="full_width" text_align="left" css_animation=""][vc_column_inner][vc_column_text] BRG Communications (BRG) announced today its certification from Great Place to Work ®, a nationally recognized authority on America’s top workplaces. Leveraging research-backed technology to assess survey data from BRG employees, Great Place to...

17 Nov BRG Celebrates 20th Anniversary, Furthers Commitment to Building Legacy Through Communications For Better Living™

Posted at 13:50h in Company News

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_row_inner row_type="row" type="full_width" text_align="left" css_animation=""][vc_column_inner][vc_column_text] BRG Communications (BRG) is marking its 20th anniversary with the introduction of the BRG Better Living Scholarship Fund to support and inspire the next generation of communications professionals, while contributing to the future of...