23 Sep BRG Wins Four Awards at PRSA-NCC Thoth Awards Ceremony
The National Honor Societies, Honor Your Future Now, campaign, a program we executed in collaboration with mdg, received the Thoth Award in the category of Reputation/Brand Management: Associations/Nonprofit Organizations, and the Certificate of Excellence in the category of Integrated Media Relations.
The Walmart Foundation’s Holiday “Sing to Salute Military Families” campaign received the Thoth Award in the category of Integrated Media Relations: Campaigns of Budget of $25,000 and up, and the Certificate of Excellence in the category of Reputation/Brand Management: Business.Both of these programs did a great job of leveraging moments-in-time, and engaging the right influencers to represent campaigns and the right audiences to incite action and increase awareness, to ultimately create true brand impacts. As we saw with the many great campaigns highlighted at the 2016 Thoth Awards, we are in a very competitive landscape and programs must fulfill these core areas in order to succeed. Want to learn more about the campaigns? Ask us!