Visuals are an important component of individual and branded storytelling. We are all tapping into social networks to share our stories in visual ways. Brands are using specific image types, like infographics to tell more detailed stories. Let’s face it- we’re all drawn to GIFs...
Finding topics to blog about can be challenging, especially if you write for a brand. Fortunately, ideas are abundant online if you know where to look. Try these 5 tools to help you sort through the noise to find uniquely relevant content: Feedly: Feedly is a...
BRG Communications sends thanks to all our clients for a great 2014! Wishing you all a wonderful holiday season and a Happy New Year. (To see a larger version of the BRG Communications 2014 Highlights Infographic, click on the image. It will open in a new...
We are happy to be working with Walmart again this Giving Tuesday and throughout the holidays, as they launch the Food Pantry Holiday Makeover campaign, a nationwide effort calling the public to vote online to help food pantries across the country win money for facility...
Before we begin, let's define what "gratitude" really is: Gratitude is a focus on good things that happen outside of us, large and small. Gratitude is more than a simple “thank you.” It’s an action that pays it forward in some way, and often inspires others...
We are fortunate to have a client roster of companies that work in various ways to create better living for consumers. One such example is Savant Capital Management, a nationally recognized top 10 fee-only wealth management firm with a hub in the Washington, D.C. marketplace....
You’ve heard it at every social media and public relations conference. You see it in communications publications. It’s arguably the biggest catchphrase of 2014… Content marketing is all about storytelling. We couldn’t agree more. However… Communications has always been about storytelling, but today, we have the option to...
Our definition of “mobile technology” is swiftly advancing. Whereas “mobile technology” was once reserved for cell phones, and later tablet devices, the word on the street is that everything is becoming mobile. What is considered a mobile technology today, and what should marketers be thinking about...
If you’ve developed social media posts, you know that high engagement metrics such as likes, comments, shares, re-tweets and hearts feel good. These engagement metrics are tangible, and obvious to everyone publicly, which means your boss might check out your brand page, and congratulate you...
If you could share your secrets or deep thoughts with the world completely anonymously, would you? The two newest kids to the social media block, Whisper and Secret, are betting on it. Be yourself with anonymous social networks Secret and Whisper operate off a similar premise: It...
